Some websites can monitor your activity when you visit them. For example, they may want to know which pages you view or what you have searched for. This information can be used to improve your web browsing experience, but it can also be sold or shared with other companies which may use it in a malicious way. You can ask websites which you visit to not monitor your activity by enabling Do Not Track.
Open Web ▸ Preferences ▸ Privacy.
Tick the Tell web sites I do no want to be tracked checkbox.
Websites do not have to honor this preference.
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